27 mar
Publicis Groupe
Cundinamarca
Company description Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe. In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions.
If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you. We Move People, and People Move Us!
Overview Actively participate in the daily execution of planning, activation, post-analysis, and conciliation tasks of TV, Radio, and advertising campaigns in different media for high-profile clients of the Agency.
Support the Agency's operation in an efficient, timely, organized, and error-free manner, thanks to the experience that also allows him to propose optimizations to the process of which he is a part and collaborate with the training of new team members. Responsibilities
1. Analyzing data, thinking creatively, and designing innovative strategies to ensure client marketing campaigns reach their target audience effectively. 2. Working closely with clients to understand their needs, desires, and objectives, and determining which media channels best fit specific campaigns. 3. Assessing the impact and suitability of different media types used to target specific markets based on client needs and goals.
4. Developing various options for media plans based on client objectives. 5. Analyzing client post-campaign results and recommending refinements. 6. Interacting with internal and external partners to evaluate, implement, and maintain a media plan.
7. Collecting and analyzing information on different media channels, such as newspapers, radio, magazines, television, films, Internet, outdoor posters,
and digital billboards. 8. Creating or recommending specific media strategies to attract and retain customers, increase brand recognition, and maintain customer satisfaction and loyalty. Qualifications MANDATORY QUALIFICATIONS: Bachelor’s Degree in Media/Advertising, Finance, Economics, or Business related.
GOOD TO HAVE SKILLS / KNOWLEDGE: Communication (3), Initiative (3), Planning and organizing (4), Continuous learning (3), Collaborating with others (3), Negotiation (4). REQUIRED SKILLS (MAXIMUM 10): Data Studio, Authorize, GWI, Lumina, MS Excel, Media Tools, MRI, NMI, PowerPoint, Tardiis. #J-18808-Ljbffr
Logistics
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