26 mar
RemoteVA
Nevado del Tolima
We are seeking a dynamic and creative Social Media Manager / Product Researcher to join our team. This role requires a keen eye for trends, a passion for social media, and a knack for discovering and promoting products. The ideal candidate will be responsible for managing our social media presence across multiple platforms, creating engaging content, and conducting in-depth product research.
Social Media Management:
- Develop and implement a comprehensive social media strategy aligned with our brand's vision and goals
- Create and curate high-quality content, including text, images, and videos, for various social media platforms
- Manage and maintain our social media accounts, ensuring consistent branding and messaging
- Engage with our audience through comments, direct messages, and other social media interactions
- Monitor social media analytics to track performance and identify areas for improvement
- Stay up-to-date with the latest social media trends and industry best practices
Product Research:
- Conduct in-depth research to identify trending products and potential affiliate opportunities
- Utilize tools like Google Trends, Jungle Scout, and Keepa to analyze market trends and product demand
- Evaluate product quality, pricing, and customer reviews to determine their suitability for promotion
- Stay informed about affiliate marketing guidelines and compliance regulations
- Manage affiliate links using tools like Linktree and Pretty Links
Content Creation and Engagement:
- Utilize design tools like Canva Pro and video editing software (InShot or CapCut) to create visually appealing content
- Employ keyword research tools like AnswerThePublic and BuzzSumo to optimize content for search engines and social media
- Engage with our audience through comments, direct messages,
and other social media interactions
- Monitor social media analytics to track performance and identify areas for improvement
Analytics and Reporting:
- Utilize social media analytics tools to track key performance indicators (KPIs) such as engagement, reach, and conversions
- Leverage Google Data Studio and Sprout Social to create comprehensive reports on social media performance
- Analyze data to identify trends, opportunities, and areas for improvement
- Share insights and recommendations with the team to optimize future strategies
Requirements
- Proven experience in social media management and digital marketing.
- Strong understanding of social media platforms (Instagram, Facebook, Twitter, TikTok, LinkedIn, Pinterest).
- Proficiency in using social media scheduling and management tools (Buffer, Hootsuite, Later, Tailwind).
- Excellent content creation and writing skills.
- Strong analytical skills and ability to interpret data.
- Knowledge of affiliate marketing and compliance regulations.
- Familiarity with design tools (Canva Pro) and video editing software (InShot or CapCut).
- Excellent time management and organizational skills.
- A passion for social media and a keen eye for trends.
Benefits
- Work From Home
- Full - Time
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